Pro-Am Week Without the Pro-Am: How to Spend Your Day

How to Use This Week Well, Even If Golf Isn’t Your Plan It is entirely possible to be on the Monterey Peninsula during Pro-Am week and spend very little time thinking about golf. Maybe your spouse is into golf, giving you an entire week on the Monterey Peninsula to spend as you wish. If you approach

Carmel During Pro-Am Week: Where the Tournament Unwinds

By late afternoon during Pro-Am week, something predictable happens. The ropes come down for the day. The wind shifts. Phones reappear. And the center of gravity quietly moves south. Not to another course. To Carmel. If Pebble Beach is where the tournament performs, Carmel is where it exhales. Why E

A History of the Pebble Beach Pro-Am, and Why It Endures

The AT&T Pebble Beach Pro-Am is often described as charming, storied, or iconic. None of those words are wrong, but they are incomplete. What has allowed this tournament to last is not nostalgic sentimentality or celebrity alone. It endures because it fits Pebble Beach in a way few modern events fit